Five Nights at Freddy's, the indie horror game released in 2014, made Freddy Fazbear and his pizzeria instantly recognisable to a generation of players and viewers. The gentle music box melody became closely linked with the character through gameplay videos, fan animations and horror compilations shared on YouTube and later TikTok. Because the tune is so distinctive, even a few seconds can signal that a FNAF reference is coming. It remains popular years later as both a nostalgic callback for longtime fans and a quick way to set a creepy tone in short-form horror content.