The clip is linked in its file metadata to the Brazilian YouTube video MC VV and BOFE, Perdendo a Virgindade, from which the long gozei shout was cut and shared as a standalone sound. It then circulated on meme soundboards and in short-form edits, where Brazilian creators used it as an exaggerated reaction to absurd or embarrassing moments. Because the shout is instantly recognisable even without context, and because its length makes it easy to place over a reveal, it has stayed in rotation as a niche reaction sound rather than fading after a single trend cycle.