Hey Ya is a song by Outkast released in 2003 on the album Speakerboxxx/The Love Below. The track became one of the duo's biggest hits and stayed culturally relevant through radio play, internet remixes and short-form video edits. Online, short clips from the song are often used for meme pacing, ironic happy moments and quick visual reveals because the opening feel and chorus are immediately recognizable. Its staying power comes from that mix of catchy rhythm, nostalgia and flexible comedic timing.