Bad was released by Michael Jackson in 1987 as the title track of his album Bad, with the repeated I'm Bad hook becoming one of his most quoted lines. Short remixes of the vocal later spread across video edits and soundboards, where creators isolate the hook and place it over a heavier beat. The clip stays popular because the original performance already works like a catchphrase, instantly signalling swagger, transformation or comic overconfidence without needing the full song or any extra explanation for the viewer watching online.