The boom became inseparable from Vine, the short-form video platform that shut down in 2017, where editors used low bass hits to make six-second clips feel cinematic. After Vine closed, the sound survived on YouTube, TikTok and meme pages, often repeated several times over a frozen reaction shot for extra effect. It is now shorthand for disbelief in internet culture, recognised from the first vibration even without an image. Its short length and heavy low end keep it useful for edits, compilations and reaction videos today.