Brawl Stars is Supercell's fast-paced mobile battle game, released worldwide in 2018, and its bright interface sounds have become instantly recognisable to its large player community. The play button sound comes from tapping play inside the game, where it marks the transition from menus to a match. As clips of the game spread across short-form video and soundboard sites, players began reusing the short tap on its own to signal a match starting, a challenge beginning, or a gameplay edit kicking off, keeping it familiar even outside the game itself.