The phrase translates roughly as it was just obvious, and as a sound it has found a second life as a short reaction clip on soundboards and in short-form videos. Its appeal lies in its brevity: at just over a second long, it can punctuate a moment without interrupting the edit. Creators use it to agree with a twist, mock a predictable outcome, or underline a point that needed no explanation, which keeps it useful across memes, streams and casual chats in French and beyond.