The phrase comes from French creator Squeezie, taken from speech in his first green screen pack, a set of clips designed for fans to reuse in their own edits. That origin explains why the line is performed straight to camera and works cleanly over other footage. Shared widely in French meme and gaming edits, the shout became shorthand for a mock-serious defensive huddle, and it remains popular because the wording is specific, memorable and instantly recognisable to his audience.