The title uses the Chinese character gua, which means melon and is also widely used online as slang for gossip and drama people watch unfold. That double meaning helps explain why such a short rising clip circulates as a reaction sound rather than a longer joke. It is shared in short form edits and soundboards where creators need an instant audio cue, and its tiny length makes it easy to reuse across many unrelated scenes without explaining the reference to the viewer each time.