The clip is circulated online as a short Quebec French insult attributed in its file metadata to Réjean Laplanche, though no single television show or film source is widely documented for it. Its appeal comes from the regional phrasing itself: mange de la marde is a blunt Québécois swear expression that sounds far more aggressive to French speakers than a standard translation suggests. Shared on soundboards and in meme edits, it survives because a one-second shouted insult is easy to drop into almost any argument, roast or reaction video.