Family Guy premiered on Fox in 1999, created by Seth MacFarlane, with Peter Griffin voiced by MacFarlane as the clueless head of the Griffin family in Quahog. Peter telling his daughter Meg to be quiet became a long running gag, repeated often enough that the short line was clipped on its own for soundboards, edits and reaction videos. Its spread came from that repetition in the show itself, making it instantly recognisable even without any picture, and it remains a shorthand for a harsh but cartoonish dismissal.