VVVVVV is a 2010 indie platformer by Terry Cavanagh, built around single-screen rooms and extremely frequent deaths as Captain Viridian. The hurt sound is the game's death cue, heard every time spikes, enemies or falls kill the player. Because the game became a staple of difficult-platformer compilations and let's plays, the harsh little jingle was clipped and shared on soundboards as shorthand for failing instantly. It endures because retro game failure sounds read immediately, even for viewers who never played VVVVVV.