The sound parodies Arby's long running We Have The Meats campaign, launched in 2014 with a deep voiced announcer promoting the chain's meat sandwiches. Online creators swapped meats for memes, keeping the dramatic delivery intact while changing the product to internet humour. The joke spread on soundboards and in short meme edits where any oversized collection could be introduced like a menu item. It remains popular because the original slogan is so recognisable that a single word change is enough to make the announcement feel both grand and ridiculous.