The clip is circulated online under the names Gusgri and Grifo 13, the labels attached to the original upload and its search tags. It spread mainly through short-form videos, reaction edits and WhatsApp audios, where a brief, recognisable shout is easy to reuse over new footage. Its appeal is in that brevity and attitude: listeners recognise the phrase immediately, even without context, and creators can drop it into almost any roast, fail or prank moment. That simple reuse has kept it circulating long after its first viral run.