Family Guy premiered on Fox in 1999, created by Seth MacFarlane, and follows the Griffin family in the fictional town of Quahog, Rhode Island. Its cutaway gags and insult humor made short lines easy to lift out of context and share online. The so fat setup belongs to a much older schoolyard joke tradition, updated here with the show's deadpan cartoon delivery. Clips like this spread through meme edits and soundboards because the punchline is understood instantly, even by viewers who never saw the original episode.