The phrase comes from Tombei, the 2014 single by Brazilian rapper Karol Conká produced with Tropkillaz, where it served as the song's defiant chorus. In Brazil the line quickly escaped the track and became a catchphrase for falling with style or making an entrance on purpose. It resurfaced widely during Karol Conká's appearance on Big Brother Brasil in 2021, when clips and edits reused the hook in reaction posts. Its mix of confidence, rhythm and self aware humor keeps it popular for short meme videos today.