The sound is circulated on soundboards with Star Fox and Mintman tags, pointing to its use as a gaming reaction clip rather than a standalone song or effect. Short taunting voice lines from games spread easily because they can be lifted from context and reused for any defeat, which is how this phrase became a general put down online. Its popularity comes from that flexibility, as editors attach it to gameplay, animation and real life clips whenever someone loses out in an obvious, slightly embarrassing way.