The line comes from Paul 'ReDeYe' Chaloner, a well-known Dota 2 caster, during coverage of The International 2015, Valve's flagship Dota 2 tournament. Spoken as a reaction to a memorable in-game moment, it was clipped and shared by fans who recognised its perfect mix of humour and authority. As Dota highlight videos and memes spread across YouTube and social platforms, the short phrase became shorthand for anything instantly iconic. It endures because it works far beyond Dota, instantly labelling a play, joke, or moment as a classic.