Benekli Ayhan became a familiar face in Turkish meme culture through short interview and street clips shared on social media, where his blunt way of speaking turned into repeatable quotes. This yer içer line is one of his most shared phrases, often captioned with benim prensiplerim var and reposted on TikTok, Instagram and WhatsApp. The clip spread because the wording is easy to quote and instantly signals his character, so new audiences keep discovering it through reaction edits and soundboards long after the first posts.