Little reliable information is available about where Big Baby was first recorded, so its history is mainly an online one. The clip circulated as a short shareable sound under the joined name bigbaby, with its stretched ayy ice hype line making it easy to recognise and reuse. Its five second length helped it fit short form edits, gaming highlights and reaction posts where a quick burst of excitement was needed. It remains in use because the shout communicates celebration instantly, without requiring viewers to know a character, show or original scene.