The phrase comes from a 2021 video in which wrestler and actor John Cena spoke Mandarin while promoting a Fast and Furious film and mentioned eating ice cream, with bing chilling being the Mandarin words for ice cream. Clips of the moment spread on TikTok and other platforms, where users repeated the phrase as a playful catchphrase. Brazilian soundboard and meme communities later created estourado, or exploded, versions that boost the bass and distortion for louder reactions. That louder edit keeps the original joke recognisable while making it hit harder in short videos.