Towelie first appeared in the South Park episode named after him in 2001, as a genetically engineered talking towel who constantly reminds people to bring a towel and loves getting high. The German wording ein bisschen kiffen comes from the localised version of his stoner lines and was clipped into a standalone sound by German-speaking fans. Shared on soundboards and in chat memes, the tiny excerpt became shorthand for a chilled, cheeky break, long after the original scene aired in the long-running animated series.