Song 2 was released by British band Blur in 1997 as the second single from their self-titled album Blur. Built around two shouted woo-hoo refrains, it became a global alternative rock anthem and a staple of sports stadiums, adverts and film soundtracks. Its inclusion in the FIFA: Road to World Cup 98 soundtrack introduced it to a generation of gamers. Online it survived as shorthand for instant hype, with the chorus clipped for memes, edits and celebratory videos more than two decades later.