The line is credited to French comedian and YouTuber Mister V, known for short, deadpan comedy sketches and viral catchphrases that French-speaking audiences quote online. As a standalone sound, it circulates on meme soundboards and in short-form edits, where creators reuse it as a quick reaction rather than a full scene. Its appeal is its simplicity: the phrase is instantly understood by French speakers, while the tone also reads clearly to wider audiences as a wry comment on excess, which keeps it useful long after its original video.