Custom alert sounds became common with live streaming and short-form video, where creators needed a short, recognisable cue that was not tied to a specific game or show. Unlike a built-in Discord notification or a simple ding sound effect, a custom alert can be matched to a channel's branding and reused across platforms. The three-second format fits easily into edits, phone notifications and soundboards, which is why generic alert tones like this continue to be shared for everyday signalling rather than for a single meme or scene.