Cabo Daciolo, a Brazilian evangelical politician and former presidential candidate, became a widespread meme figure during Brazil's 2018 election for his intense, sermon-like speaking style. Short clips of his speeches were shared widely on Brazilian social media and messaging apps, often removed from their political context. This nine in the morning line survived because the wording is instantly quotable, even for listeners who do not know the original speech. It is now reused as a standalone joke about people behaving wildly far too early.