Damn Daniel began in 2016 as a series of short Vine videos filmed by Josh Holz featuring his friend Daniel Lara, who was repeatedly greeted with the line while wearing white Vans sneakers. The clips spread quickly across Vine, Twitter and YouTube, turning a simple school hallway greeting into a national catchphrase and earning the pair television appearances and a sneaker deal. Years later it still works because the joke is instantly clear: one friend hyping another for looking sharp, with the white Vans as the punchline.