DoodleBob first appeared in the SpongeBob SquarePants episode Frankendoodle from 2002, created when SpongeBob uses a magic pencil and his drawing comes to life. The character speaks only in excited gibberish, often transcribed as mi hoy minoy, which fans later remixed in the form heard here. Clips of DoodleBob joined other long-running SpongeBob sounds in meme culture, from the spongebob sad song to the My leg! gag, and his lines became shorthand online for deranged, childlike energy that still fits edits, gaming chats and reaction videos today.