Grand Theft Auto IV was released in 2008 and gave players a mobile phone that became central to missions and story calls, so its ringtones became part of the game's identity for many fans. Short clips like Dragonbrain later circulated on soundboards, where gamers reused them as notifications, alerts and edits rather than only as in-game audio. Its appeal now comes less from a single viral moment and more from nostalgia for Liberty City, the game's phone system and the era when custom ringtones were a recognisable part of gaming culture.