The line comes from Call of Duty Zombies, first heard in the World at War era, where a demonic announcer voice introduces the special hellhound rounds. As the mode grew through Black Ops and later games, players came to recognise the phrase instantly, even outside a match. Clips of the announcement spread through YouTube, streaming highlights and soundboards, where the misheard wording fetch me there souls also became a common search. It remains popular because one short announcement captures the panic, humour and nostalgia of surviving a Zombies round.