Filthy Frank was the chaotic YouTube character created by George Miller, who later became known as the musician Joji. The whatcha say line Miller riffs on comes from Imogen Heap's 2005 song Hide and Seek, sampled in Jason Derulo's 2009 hit Whatcha Say and turned into a dramatic meme by Saturday Night Live's Dear Sister sketch. Frank's exaggerated cover kept the joke alive on YouTube and later on soundboards, where the drawn out delivery became a shorthand reaction for staged drama and embarrassing moments.