Hajimi spread as a short-form video meme built around its instantly recognisable repeated chant and its strong association with cats. As the audio circulated on TikTok and other platforms, creators began pairing it with pet clips, spinning cats and exaggerated animal reactions, which fixed its meaning as a cute but chaotic cat sound. New uploads numbered like hajimi 002 keep the same core loop in circulation, helping the chant remain a familiar shorthand for funny cat energy even without any context from its first uploads.