The chant comes from the 1969 hit Na Na Hey Hey Kiss Him Goodbye by the studio group Steam, whose na na na and hey hey chorus proved easy for crowds to adopt. Sports fans picked it up in the late 1970s, most famously at Chicago White Sox games, and it spread to arenas and stadiums as a taunt for ejected players and beaten teams. It has since passed into general pop culture, appearing in films, television and online edits whenever a farewell needs to feel both triumphant and mocking.