The phrase has circulated online as a standalone reaction clip, detached from any longer conversation, which helped it become a reusable soundboard staple. Instead of explaining disagreement, users drop the short line to label someone a hater in a playful, exaggerated way. It spread through short form edits, comment replies and meme compilations where a single blunt sentence works better than a long rant. Its popularity comes from how universal the situation is, almost any critical comment can be reframed as hating with this sound.