The clip comes from What The Cut, the French YouTube sketch series created by Antoine Daniel, specifically episode 37, where Jean-Damien appears as one of the show's recurring characters. Fans clipped the short version because the character's blunt delivery was easy to reuse outside the full sketch. It then circulated on soundboards and in French-language meme edits, where it became a shorthand reaction for awkward or provocative moments. Its short length and instantly recognisable voice have kept it in use long after the original episode.