Kunkka and Tidehunter are rival heroes in Valve's Dota 2, first released in 2013, and their feud is built into the game through lore and targeted voice lines. Tidehunter, the Leviathan, holds a lasting grudge against Admiral Kunkka from their clash at sea, so the hero delivers Kunkka's name with special hatred. Players clipped the drawn out rival shout and shared it on soundboards and in streams, where it became a shorthand for obsessive rivalry well beyond a normal match callout.