The sound people usually call the Lucasfilm THX cue refers to the iconic THX theatrical audio identity developed for premium cinema playback. THX was created by Lucasfilm, and its best-known sound, commonly known as Deep Note, became famous through theater intros and sound test presentations in the 1980s and 1990s. Online, the cue spread because it instantly signals big-screen scale and loud dramatic buildup. It still gets reused in memes, parody studio intros, and edits that turn a normal moment into something grandiose or intentionally overblown.