Manteiga has circulated online mainly as a short soundboard clip rather than as a widely documented meme with a single creator or viral moment. Its appeal comes from the word itself: in Portuguese it simply means butter, yet said aloud it sounds unexpectedly funny and memorable, which makes it easy to reuse across unrelated videos. Creators have kept it alive by dropping it into reaction edits, comedy skits and random soundboard moments, where its lack of context becomes part of the humour. That simplicity is why it keeps working in new edits.