Mickey Mouse is Disney's long running cartoon mascot, first seen in the 1928 short Steamboat Willie, and his high falsetto voice has been imitated and clipped online for decades. Short uploads with simple names like this one circulate on soundboards because the character is recognised from just a second or two of audio. Editors reuse the clip as shorthand for innocence, excitement and old school cartoon humour, which keeps it popular in memes, edits and reaction videos long after the original cartoons.