Montagem refers to a style of Brazilian funk and phonk edits popular on TikTok and YouTube Shorts, where short looped beats are named after a visual hook from the edit. The Blue Shirt version circulated as a quick transition sound in outfit and character edits, with creators reusing the same beat drop to signal a transformation or entrance. Its brevity made it easy to layer into CapCut templates, which helped it spread beyond its first posts and become a reusable punch sound for meme edits.