The sound comes from Argentine television coverage of the 2022 FIFA World Cup final on 18 December 2022, when Gonzalo Montiel scored the winning penalty against France after a 3-3 draw. The commentator's elongated call spread quickly across Spanish-language social media, WhatsApp groups and football edits, often paired with crowd cheering and replays of the shootout. It became shorthand in Argentina for ultimate triumph over France, and fans still reuse it for other last-second wins, exam passes and gaming victories that feel like a final.