Mr Incredible becoming uncanny is a meme format based on Mr Incredible from Pixar's The Incredibles, in which the character is shown in a series of increasingly distorted and unsettling phases. The format spread through YouTube and TikTok edits, where each new phase marked a darker or more absurd escalation. Later phases, including phase 13, are used for the most extreme and disturbing versions, and the format has remained popular because its simple visual progression is easy to remix for jokes, horror edits and reaction videos.