Essam El Shawaly is one of the best-known Arabic football commentators, heard for years on major televised matches across the Middle East and North Africa. His repeated cry of 'Mish Mumkin' became attached to spectacular goals, impossible saves and dramatic turnarounds, and fans began clipping it from broadcasts to share on social media, WhatsApp and football pages. The phrase works beyond football too, because it captures that instant when something seems too unlikely to be real. It remains a shorthand for disbelief in Arab sports culture and online humour.
About this sound
Essam El Shawaly's 'Mish Mumkin' commentary, shouted in disbelief at an impossible moment. Arab fans use it for shocking goals and reaction edits.
This is the voice of Egyptian football commentator Essam El Shawaly exclaiming 'Mish Mumkin', Arabic for 'impossible' or 'unbelievable', in his unmistakable excited tone. The phrase bursts out at the exact second something extraordinary happens on the pitch, turning disbelief into pure drama. His rising voice, stretched vowels and urgent delivery make the two words feel much bigger than a simple reaction. Listeners across the Arab world recognise it instantly, even without seeing the match, because Shawaly has made it his signature call for goals and moments that defy expectation.