The clip circulates online as a Turkish-language meme sound, centred on the spoken line that puts all the blame on Abdul Melih. It is shared in short-form edits and reaction videos, where the name-drop works as an inside joke for viewers who recognise the phrase. Because the delivery is so confident and specific, creators reuse it whenever they need a quick, over-the-top way to assign fault. Its continued use comes less from a single famous scene and more from how easily the line fits everyday arguments, gaming fails and comedy sketches.