This clip does not come from a well-known film, show or viral character, and its appeal lies in that anonymity, since listeners cannot immediately tell what food is making the noise. On soundboards it sits alongside other short reaction and eating sounds, where creators pick it up for videos that need an odd, slightly gross audio punch without a recognisable voice or song. Its ten-second length makes it easy to drop into edits, and the unclear source keeps the joke flexible, working for cooking, challenges, pranks and reaction content alike.