This clip is associated with Mario Kart Double Dash, the Nintendo racing game for the GameCube, where the Nintendo name and its bright branding were already familiar to players. Online, the joke is in the exaggeration: stretching a short brand name into a long, enthusiastic shout turns a familiar logo moment into a meme. Creators have kept using it for gaming videos, streams and edits because it is instantly recognisable, even without any gameplay footage, and it signals Nintendo nostalgia in just a few seconds.