The line comes from NouCome, the romantic comedy anime based on the light novel series about a high school student forced to make absurd choices, which aired in 2013. In the show, the affectionate phrase is used as a playful, sisterly declaration, and fans later clipped it for soundboards and short-form edits. Its popularity comes less from a single viral moment than from its versatility: it works as a wholesome reaction, an ironic punchline and a cute audio tag for anime content, so creators keep returning to it whenever they need a brief, instantly recognisable burst of affection.