Place it near the middle of a cat compilation or spinning-cat edit, after a quiet reaction shot, then follow it with Cat Laugh Meme for a second punch and Sad Meow Song to close the sequence.
About this sound
The Oiiia Ia Oiiiai clip is a short, roughly 17-second vocal meme built around a repeated, chant-like refrain linked to a cat video, and it feels silly, dizzy and oddly catchy, the kind of absurd sound that makes a plain reaction feel bigger and keeps people humming it after it stops.