Old Town Road was released by Lil Nas X in December 2018 and first spread through TikTok, where its cowboy theme inspired the Yeehaw Challenge. A remix featuring Billy Ray Cyrus arrived in 2019 and helped the song spend a record 19 weeks at number one on the Billboard Hot 100. Its blend of country and rap made it cross audiences that rarely overlapped. Short clips remain popular online because the opening is familiar, meme friendly and easy to reuse for jokes, edits and entrances.