One Pound Fish originated with Muhammad Shahid Nazir, a Pakistani fish seller who sang a catchy sales call at Queen’s Market in Upton Park, London. Recordings of his chant spread widely online in 2012, and he later released a produced version of the song. The repeated price, simple tune, and energetic delivery made the phrase easy to remember and imitate. It remains useful in short-form videos because audiences can quickly connect the refrain with bargains, discount shopping, street markets, and humorous low-budget choices.
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The “very, very cheap” line from Muhammad Shahid Nazir’s viral One Pound Fish song, used in bargain reveals, price jokes, and nostalgic memes.
This short clip captures the catchy “very, very cheap” refrain from the One Pound Fish song. Muhammad Shahid Nazir sings the sales pitch in a bright, rhythmic style, turning the price of a fish into an instantly memorable hook. Its repetitive melody and enthusiastic delivery make even an ordinary discount sound unusually dramatic and entertaining. In videos, the audio creates a playful market-stall atmosphere while emphasizing low prices, suspicious bargains, or comically thrifty decisions. The brief runtime works especially well as a quick punchline after showing an unexpectedly cheap item.
